Today’s question comes from Joe. If he doesn’t have accreditation in an area, can he still provide services and create content in that area? Joe's website is https://joe.gg/. Do you have a question about content strategy? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.