Greening the Teens

from  Costing the Earth

May 6, 2011

Take your average teenagers, Trudy (13, loves sports and Twilight), Liam (16, loves computer games) and Craig (19, loves cars). So much of what they enjoy seems to be energy intensive but do this demographic really use more power? How do you get them to care about the environment they are going to inherit? That is the experiment Birmingham University are about to undertake. Can computer games, mobile alerts and social media create a generation of greens or are they already ahead of the curve? Fa...more

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