Geoffrey Moore – From the Chasm to Zone to Win

from  Marketing Over Coffee Marketing Podcast

Jun 30, 2017

In this Marketing Over Coffee: A Special Interview with Geoffrey Moore, author of Zone to Win and Crossing the Chasm Direct Link to File Brought to you by our sponsors: StackAdapt and TopTal Thanks to Amanda Nelson at Salesforce for getting me to SalesMachine Starting at Crossing the Chasm – Over 1 Million Copies, 27 years! Early days with Regis McKenna Finding use cases that let you cross the chasm Inside the Tornado – the chasm in reverse Zone Management – Crossing the Chas...more

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