In this interview, Claire Lew talks about leadership, how to keep your team motivated and the things leaders should avoid. We also talk about the importance of building relationships with your customers and the real reasons why people buy from you.
In this interview, Bill Irvine explains what it means to be a stoic. We discuss how to evaluate and pursue worthy goals and how to keep perspective during challenging times. We examine the necessity of failure in the pursuit of greatness and uncover the value of setbacks.
In this interview, James Freeman reveals what it was like starting Blue Bottle Coffee. He explains the importance of pursuing simplicity and creating an overarching experience. We also talk about building a business that stands for something and what he does to find inspiration.
In this interview, Keith Rabois explains the importance of hard work and turning your startup into a smooth machine. We discuss management styles, the downfall of remote working and how to go about hiring talented people.
In this interview, Geoff Donaker explains the details involved in taking a company public, from hiring a CFO through to collaborating with an accounting firm. We examine the job of the COO, the role of experimentation in the shaping of business models and the principles of scaling. We finish with a discussion of his investing strategy.
In this interview, Michael Sippey explains each stage of his product management process; research, idea validation and product iteration. We discuss the evolution of Medium and how to go about defining one’s vision and strategy.
In this interview, Cal Newport argues that focus is the new I.Q. in the knowledge economy and that individuals who cultivate their ability to concentrate without distraction will thrive. He provides practical examples to escape the being caught in the frantic blur of e-mail and social media.
In this interview, Wade Foster reveals how Zapier started and the way they got their first users. We talk about the best practices of getting customer feedback and where to find your best ideas. We also look at content strategy, the benefit of having a co-founder and managing remote teams.
In this interview, Joel Gasgoine explains how to enter a competitive market and the importance of focus. We talk about experimenting with pricing, how pricing impacts churn and the best practices for launching multiple products. We also review his favourite ways to validate business ideas.
In this interview, Des Traynor reveals Intercom’s product strategy and the central role vision formation plays within his company. We discuss prioritisation and the value of saying no to new features. We conclude with a review of the jobs to be done framework and some disruptive technologies that could affect Intercom’s future.
In this interview, Jeff Atwood reveals what led to the success of Stack Overflow and how he managed to beat the incumbents. We discuss the importance of building software iteratively and how to gather the right feedback. We also talk about the vision for his new company Discourse.
In this interview, Chris Savage explains how to achieve product-market fit, and the importance of rejecting short term opportunity to build long-term value. We also discuss his principle of profitability over growth and the future of video.
In this interview, Brian Singerman explains why he doesn't have an investment thesis and why he’s agnostic to both sector and stage. We also discuss business strategy and the importance of finding a unique competitive advantage.
In this interview, Charles Hudson explains how seed investing has changed over the years. We talk about his process for raising money, the details of his new fund and the things founders should be cautious of when working with investors.
In this interview, Andy Rachleff explains why big business opportunities are based off inflexion points and why founders shouldn’t pursue the obvious problem-solving ideas. We also discuss how CEOs can best balance personal decision making with the seeking of counsel in order to thrive in times of uncertainty.
In this interview, Jon Callaghan explains the basics of running a business and why it's all about creating value for the right customer. We talk about customer acquisition, laying the right foundation and raising money from the right investors and managing expectations.
In this interview, Kevin Kelly explains why he's optimistic about the future and the inevitable technological advancements that will play a pivotal role in our lives. We also explore virtual reality, artificial intelligence, and opportunities for entrepreneurs.
In this interview, Nir Eyal explains how to build a product that sticks. We explore why engagement is initially more important than growth and the importance of user narratives to simplify the product experience.
In this interview, David Skok explains effective sale strategies and how people buy. We also discuss reducing churn, increasing retention and the importance of improving your sales funnel.
In this interview, Andy Weissmann shares the firm's investment thesis and how they spot investment opportunities. We also discuss the obstacles founders typically face when running a startup.
In this interview, Mike McDermont explains what it takes to build a big business and why marketing is the key driver to success. We also talk about distribution, understanding your customer and thinking differently when it comes to finding acquisition channels.
In this interview, Sarah Tavel explains the right way to grow your startup and the right way to listen to your users. She also reveals the difficulties of building a consumer-led product and how Pinterest was able to succeed.
In this interview, Alan Schaaf explains how he acquired users, built something that resonated with a large audience, and why simplicity leads to a sticky product. We also talk about investing and staying focused.
In this interview, Kevin Rose talks about his investments, pursuing new ideas, building products you love, dealing with failure and collaborating with talented designers and developers.
In this interview, Sofya Polyakov shares what it was like to build a product and business from scratch and how to handle the day to day running of a startup. We also talk about community and raising money.
In this interview, Dennis Crowley explains Foursquare’s new SDK, Pilgrim, and why location intelligence is part of the internet's infrastructure. We also talk about persistence and the importance of having a strong vision.
In this interview, Everette Taylor talks about good marketing practices, why empathy is critical and how to grow your user base through social media and testing.
In this interview, Jason Calacanis talks about his startup Inside and why the publishing/media industry is in a bad state. We also talk about his investment syndicate, how he spots opportunities and and what he expects from founders.
In this interview, Tony Conrad explains his investing thesis and what he looks for in an entrepreneur. We explore the importance of networking and having an ecosystem. He also sheds light on how about.me was built and where it is today.
In this interview, Philip Rosedale talks about the future of Virtual Reality (VR) and the role it will play in society. We also explore the business opportunities and technical challenges VR presents.
In this interview, Suhail Doshi explains what it means to be data driven, what goes into tracking metrics and why you should do it from the get go. We talk about the difficulties of fundraising and why growth can be a double edge sword.
In this interview, Scott Belsky reveals what it was like to sell Behance to Adobe and why it makes sense for certain startups to pursue funding. We talk about building a community and the importance of having empathy with your users.
In this interview, Michael Seibel explains how to gain the interest of investors. He reveals how to effectively communicate the product and the market opportunity. He also reveals the common pitfalls founders face when it comes to fundraising.
In this interview, Adam Lisagor explains how founders can communicate better and why underselling is an effective way to communicate. We look into the creative process of making a video and what’s required to make it successful.
In this interview, Ciarán O'Leary talks about his new fund, BlueYard Capital and his plans for investing in the European scene. We look into the realities of being a founder in Europe and evaluate the level of opportunity available within its startup ecosystem.
In this interview, Dave McClure highlights the importance of taking a niche approach when launching a product. We touch on the main differences between 500 Startups and Y Combinator before analysing the growth and customer acquisition methods that help startups grow.
In this interview, Danielle Morrill reveals what it was like pivoting to work on Mattermark. We then explore why founders should take a long term approach and be committed to an idea. We also delve into acquiring customers, pricing and raising money effectively.
In this interview, Steven Levy opens up on why he joined Medium and what it’s been like working as part of the team. We talk about the changing world of journalism and what he believes needs improving within it. We close with a discussion on storytelling and how to get better at it.
In this interview, David Cancel shares his thoughts on how to communicate with customers to gain essential and unique insights. He then evaluates the merits of working with investors vs bootstrapping, before offering his judgement on what makes for good marketing.
In this interview, Josh Elman defines what it means to grow and why it all starts with building a habit around your product. We also delve into the importance of onboarding and how to get users.
In this interview, Mark Suster covers a wide range of startup issues and the problems that can occur when fundraising. He also explains why competition is a good thing and the importance of marketing and sales.
In this interview, Esther Dyson outlines the health issues we face today and what we can do to solve them. In the second half of the interview we discuss entrepreneurship, investing and why it all begins with people.
In this interview, Jeff Clavier explains how to determine your market size and what’s required to take a company public. He also reveals what he looks for in founders and shares what a typical day looks like for a VC.
In this interview, Philip Kaplan explains how to sell a startup and the benefits of bootstrapping. He also emphasises the importance of having a strategy for getting users before pursuing an idea.
In this interview, Aarron Walter explains the importance of research and designing for emotion. He also reveals how to build things people want and how to work effectively with other people.
In this interview, Zach Sims, Co-founder of Codecamedy explains how to operate in a competitive landscape. We also take a deep look into managing growth pains and what it’s really like to be a CEO.
In this interview, Boris, Founder of The Next Web explains the business side of building a publication and how they experimented with advertising. He also shares how startups can get PR and the harsh realities of being an entrepreneur in Europe.
In this interview, Matt Mullenweg explains how he built a community and ecosystem around WordPress. He outlines the importance of connecting with users and building a simple product. We then touch on building a sustainable company and dealing with competitors.
In this interview, Malcolm Gladwell explains his writing process and where good ideas come from. He reveals what makes a great writer and why making mistakes is normal. He then outlines the importance of editing and being self-critical.
In this interview, Scott Heiferman reveals why it’s all about the product and vision. He also talks about the right types of business models to adopt and why getting early momentum is key for startup success.
In this interview, Tobias van Schneider explains the role of a product designer, competing with Apple, and pursuing stupid side projects. He also explains what he looks for in other designers and how to become a better designer.
In this interview, Alex Blumberg reveals what goes into creating a popular podcast. He shares details on storytelling and how to reach a large audience. He also talks about raising money from investors and the pressures to build a business.
In this interview, M.G Siegler explains what it was like leaving journalism to become an investor. He reveals what he looks for in startups and why he invested in Slack and Medium. In the second half, we talk about how to get the attention of journalists.
In this interview, Tristan Walker explains the importance of solving problems that are authentic and unique to you. He also reveals what goes into building a company and why you should set company values.
In this interview, James Beshera explains the benefits of simplicity. He outlines why embracing constraints makes a product better and why it ultimately leads to better decisions. At the end, he reveals why persistence and perseverance is everything.
In this interview, Julie Zhuo explains why you should protect fragile ideas and give them time to grow. She also explains how to focus on the right ideas and turn them into a product. At the end, she reveals how they hire designers and what they look for.
In this interview, Alexander Ljung explains what happens when a product gets traction, and how that changes the dynamics. He also reveals the importance of focus and simplifying the product.
In this interview, Gary Vaynerchuk gives a rare insight into setting goals and what it takes to be successful. He also explains why entrepreneurs need to build awareness into everything they create.
In this interview, David Lee explains how he spots investment opportunities and what he looks for in a founder. He also reveals the harsh realities of building a successful company.
In this interview, John Borthwick takes us behind the scenes of Betaworks. He reveals how Betaworks launches products, the role of building your own network, and when to pivot.
In this interview, Christian Reber explains the challenges of building great software across multiple platforms. He also shares his opinion on what makes a good entrepreneur, and the benefits of doing a startup in Berlin vs Silicon Valley.
In this interview, Ryan Hoover reveals the realities of building a company, raising capital and why most startups don’t need it. He also explain how he built a thriving community and how they go about making product decisions.
In this interview, Eoghan McCabe reveals the harsh realities of building a successful SaaS business and why it’s all about people. He also explains the psychology of pricing and why founders should charge as soon as possible.
In this interview Simon Sinek explains what it means to be a good leader and why people don't want to be managed. He also outlines how to create a thriving culture where teams trust each other and work in harmony for the greater good.
In this interview, Chris Coyier explains how to grow an audience through blogging and teaching. He outlines the importance of good writing and showing up everyday. This episode is brought to you by InVision.
In this interview, Cameron Moll explains why your passions are the starting blocks for building a successful product. We talk about working with remote teams, building an audience and transitioning from designer to CEO. He also reveals his process for designing in the browser. This episode is brought to you by InVision.
In this interview, Trent Walton explains the impact responsive web design has had on his design process. We talk about breakpoints, grids and fluid type. He also reveals the importance of side projects and producing good work. This episode is brought to you by InVision.
In this interview, Jason Santa Maria explains his design process and how he gets inspired. We talk about what makes good UI and the role of UI patterns. He also reveals the importance of striving for simplicity and constantly iterating.
In this interview, Josh Brewer explains why a design led culture enables us to better understand our users as well as the significance of a collaborative approach to engineering. We discuss where most design founders go wrong when building a startup and what the design community could do to improve. This episode is brought to you by UserTesting.com.
In this interview, Debbie Millan explains how to use failure to your advantage, and why courage is important. She then goes on to describe how to create meaningful work through experimentation.
In this interview, Joshua Topolsky explains the importance of design and how The Verge became profitable. We also talk about the state of web journalism and how to build an audience. N.B This interview was conducted whilst he was still at The Verge.
In this interview, Avinash Kaushik explains the most effective practices for mastering web analytics. He reveals why we should focus on data analysis and not data reporting. He also outlines the importance of using data to make key business decisions.
In this interview, Max Levchin explains what it means to improve lives by extracting insights from the vast quantities of recordable information around us. He also reveals the importance of vision and how to enter new industries.
In this interview Sam Altman outlines the future of Y Combinator. He reveals how the seed accelerator spots founders with potential and the significance it places on formidability. He also explains why Silicon Valley is still the place to do a startup.
In this interview Jeffrey Veen, talks about the importance of having relationships and the power of working in small teams. He also reveals why you should be careful when picking your investors as well as the story behind how Typekit was acquired.
In this interview Jakob Nielsen, explains the rules of mobile usability. He outlines how to create seamless experiences and why designers are plagued with 'featuritis'. He then goes onto explain the reciprocity principle and the importance of user-centred design.
In this interview, Daniel Pink shares his insights on how to sell ideas and products. He outlines why we’re all in sales now, and why uncovering latent problems is one of the most effective ways to move others.
In this interview, Michael Gerber explains why most small businesses fail and what to do about it. He illustrates the importance of creating systems, and why all successful businesses start with an obsession.
In this interview, Kevin Hartz explains the best way to approach large markets and hire talented people. He reveals the importance of scaling methodically, creating an advisory board and being customer centric.
In this interview, Andrew Wilkinson explains why people initially fail and why you should design a business around what you want. He also outlines how to get more clients, build the right team and create successful products.
In this interview, Josh Kopelman reveals what characterises a great entrepreneur and what type of investments he's interested in. He also explains how to spot market opportunities and why sometimes the best products never win.
In this interview, Jason Fried explains his new approach for launching a new business and how to solve real problems. He outlines the benefits of working remotely, speaking to customers, and why designers shouldn't copy Apple.
In this interview, Zach Klein reveals why the era of having a single career is over and why you shouldn’t start a company that you couldn’t imagine making for the rest of your life. We then touch on community building and why great communities have a few profound rules.
In this interview, Ben Blumenfeld explains the role that design can play in the startup world, and what companies like Airbnb and Path are doing right. He outlines what he learned from working at Facebook and why it's important for designers to solve bigger problems.
In this interview, Geoff Teehan reveals what it was like working on Medium. We talk about remote collaboration and killing good ideas. He also explains what makes a good designer and what it takes to build a great product
In this interview, Geoffrey Moore explains the struggles most companies will face and the importance of going after new markets. We also talk about what makes a good startup founder, being disruptive, dealing with competition and carving out a niche.
In this interview, Walt Mossberg explains why web journalists need to set higher standards. He reveals his plans for the All Things Digital conference and describes his relationship with the late Steve Jobs. At the end, he outlines what makes a good product and how to get press for your startup.
In this interview, Gentry Underwood explains why good design is based upon constant iteration. He sheds light on the importance of having a desire in solving a particular problem. We also talk about getting acquired, working at IDEO, and the role Human Centred Design played within Mailbox.
In this interview, Robert Greene explains why the first move towards mastery is always inward - learning who you really are and reconnecting with that innate force. We also discuss how to become irreplaceable and the importance of pursing a craft with intensity.
In this interview, Robert Scoble explains the best way to get the attention of journalists and investors. He reveals how to craft your story, the importance of social proof and why working the system to your advantage is necessary to succeed.
In this interview, Jeffrey Zeldman explains why you should use words and stories to frame an experience. He reveals his writing process and why good copy teases interest; and why making your content the focus, engages readers. Episode is brought to you by Designmodo.
In this interview, Derek Sivers explains the importance of building a business around your needs and the mistakes startup founders make. He outlines the importance of focus, living a distraction free life, and developing a technical understanding of the web.
In this interview, Justin Kan explains why breaking problems down is the key to building a successful startup. We also explore the importance of focus, being a coder, talking to your customers, and why worrying about competitors is unproductive.
In this interview, David Karp takes us behind the scenes of what it takes to build a successful startup. We talk the about the importance of mentorship before he reveals how Tumblr grew quickly by targeting the right community.
In this interview, Eric Migicovsky explains the best way to design and prototype hardware. We then explore the importance of having an SDK and building a community around your product. He also reveals effective ways of dealing with iterations and building something of value.
In this interview, Mike Del Ponte explains how to select the right manufacturers and successfully ship to customers. He walks us through on site visits with manufactures, and handling the logistics and supply side of manufacturing.
In this interview, Sarah Lacy explains the Silicon Valley culture and it's obsession with short-termism. She reveals what's needed to run a successful publication and the rise of other tech hubs.
In this interview, Chris Guillebeau identifies what customers really want, and why you should focus on being useful rather than innovative. We also look into self promotion and assessing different business ideas.
In this interview, Brian Solis explains why experiences are everything, and why businesses must create experiences that mean something. He emphasises the importance of listening and observing customer insights.
In this interview, Patrick Collison reveals what makes Silicon Valley special. He also outlines the art of dealing with large corporations, hacking in isolation, and the obstacles every startup will face.
In this interview, Horace Dediu explains what characterises a good leader and a successful business. He reveals the importance of self analysis, having value systems, and taking a long term perspective.
In this interview, David Tisch explains how to approach investors and how to get them interested in your startup. He reveals the best way to initiate contact, and where most founders go wrong when fund raising.
In this interview, Chris Brogan explains why most entrepreneurs fail and why being truly helpful is the key to being successful. He also outlines how he crafts his popular newsletter, and why contrast is important to standing out.
In this interview, Max Lobovsky talks about how to execute and deliver. We explore prototyping, choosing the right supplier and manufacturing.
In this interview, Ryan Singer explains the importance of understanding your user and having empathy. He also reveals how he tackles a design problem, and where most designers go wrong. This interview has been adapted into an ebook, click above to buy the ebook version of this interview.
In this interview, Swiss Miss explains the key to running a successful design studio, the importance of surrounding yourself with smart people, and why side projects are everything.
In this interview, Brad Feld reveals what goes on behind the scenes of Foundry Group, how to raise a fund, and the importance of having the right partners. We conclude with a discussion on becoming a successful entrepreneur.
In this interview, Chris Anderson explains the makers movement and reveals the importance of building a community. He also outlines the easiest way to get started and the challenges of manufacturing.
In this interview, Don Norman explains the importance of designing for the right audience, the role of the generalist and the specialist. He also reveals what makes good product design and why you should ask the stupid questions.
In this interview, Alex Bogusky explains why brands need to be more honest and why you should not play by the rules. He outlines the creative process at CP+B and the essentials to being a successful creative.
In this Interview, Dan Wieden explains the importance of cultural diversity in advertising, and how this ensures relevant communication. He also reveals how to attract the right talent and create a successful culture.
In this interview, David Drogra tells us why the first few years of your career are vital. He talks about leadership, the importance of real insights and what separates New York from London. He also argues that creatives have a responsibility to do good.
In this interview, Flo Heiss explains how creatives in advertising can rise to the top to become creative directors. He reveals what makes a good creative director and why the environment is so important.
In this Interview, Luke Sullivan explains why creatives should leverage cultural tensions. He outlines the difference between big ideas and long ideas, and why being naughty is a catalyst for generating original ideas.
In this interview, Alex Tew talks about his failures, what he has learnt and why you should never give up. He also reveals how to create something viral and how to go about launching your own startup.
In this interview, Rory Sutherland explains that in order for businesses to succeed today they need to adopt the latest research in decision making. He also talks about the of psychology of pricing, creating value and brand reputation.
In this interview, David Abbott shares what he learnt from David Ogilvy and Bill Bernbach. He explains what makes a good copywriter, he reveals his writing process and what he looks for in creatives.
In this interview, Brian Clark explains viable business models for bloggers, why being first and guest blogging is crucial. He also reveals his strategy if he had to start again, as a nobody.
In this interview, Austin Sarner explains how to market your app and why developers need to have a good eye for design. He also outlines the benefits of working alongside other great developers.
In this interview, Stefan Sagmeister explains how to launch your design career and run your own design company. He also outlines the benefits of taking sabbaticals and how to plan them.
In this interview, Michael Birch reveals what happens when you sell your startup and the things to avoid. He talks about dealing with lawyers, the valuation process and what he has learnt from Bebo.
In this interview, Tamar Weinberg explains why building relationships offline is a guaranteed way to ensure your social media efforts are not wasted. She also breaks down the best ways to use Twitter and Facebook for your startup.
In this interview, David Allen explains how entrepreneurs can be in control, why planning and having an overall purpose is key to generating productive outcomes.
In this interview, Vitaly Friedman reveals what goes on behind the Smashing Magazine walls. He gives advice for those that want to accomplish similar things and why consistency and producing quality content is the key to achieving growth.
In this interview, Daniel Burka outlines the design process of Milk's new app Oink and how they went about testing it's potential. In the second half he explains what a designer can do to excel and improve.
In this interview, Jim McKelvey reveals why prototyping your own idea is essential to acquiring an understanding and making progress. He also explains that solving a real problem should be the only basis for starting a company and why searching for talented people is an invaluable endeavour.
In this interview, Mike Maples explains why only a few select ideas are worth pursuing. He reveals what he personally looks for in a startup and why founders should focus on spotting waves.
In this interview, Brian Wong explains where young founders typically go wrong and why working for a startup early on is a great way to learn about the game. He sheds light on what it really means to build relationships and how to be persistent without being annoying.
In this interview, Jeff Lawson explains how he built a community around developers and why the demo is the most powerful asset for a startup. He also reveals the mindset of the purchasing developer and how to create a good API.
In this interview, Luke Wroblewski explains that startups need to take more advantage of mobile. He outlines that starting small and streamlining is a great way to learn mobile design. At the end we touch on the key points from his latest book.
In this interview, Chris Wanstrath reveals why he is focused on creating a great working environment and why founders need to let go when growing a startup. He also explains how he hires, fires and what makes a great product.
In this interview, Hiten Shah shares how he built a technical product without being a developer. He shares why open communication and setting milestones are essential. Finally, Hiten reveals why customer development and finding the value is a prerequisite.
In this interview, Oliver Reichenstein explains the importance of keeping interfaces simple and why current websites are complicated. He outlines the pitfalls of research and why it's a good starting point to understand user expectations.
In this interview, Ryan Freitas reveals how to conceptualize and draft your startup idea on paper. He explains why it's crucial to design with elegance and what you can do to improve your design sensibility.
In this interview, David Cohen explains how founders can get a mentor for their startup and why mentors play a role in building credibility. He also gives advice for being a good mentee and how to identify great mentors.
In this interview, Om Malik reveals where most founders go wrong when pitching their startup to publications and what he looks for in startup founders. He also shares what he has learnt from founding GigaOM.
In this interview, Max Marmer explains why the successful startups pivot at least once and why different markets and products require different types of founders. He also outlines why premature scaling and monetizing too early is a path to startup failure.
In this interview, Philip Beresford shares what he has learnt from studying the rich. He also explains why few billionaires are created in the UK and why the UK desperately needs to create global businesses.
In this interview, Seth Godin explains how to build your tribe, become a master at your craft, and why having guts ensures success. He also reveals why people are afraid and why the fearful voice in your head serves as valuable source of direction.
In this interview, Jason Fried reveals why good copywriting needs to be a startups first priority. He explains how to craft effective headlines and why building an audience through writing is a good way to grow a business. Jason also shares how 37signals test their designs.
In this interview, Rand Fishkin reveals how to rank well on Google, where the leverage is and why producing great content is the foundation for good SEO. He also illustrates how to get users to link to your site and the proper way to beat your competitors in SEO.
In this interview, Andy Mcloughlin walks us through the necessary steps to establish your business in San Francisco. We explore incorporating, employee costs and office space. He then reveals how to manage at a distance if you have offices elsewhere.
In this interview, John Hegarty outlines the art of launching a global agency and how to build something from nothing. He also reveals why most people fail. At the end he explains that beliefs and having a distinct culture are the pillars that build a successful company.
In this interview, Sean Ellis reveals why focusing on customer acquisition too early is a bad thing. He gives tips on how to improve conversion and what tools he uses when testing. In the second half he explains what made Dropbox successful.
In this interview, Erik Spiekermann explains why being consistent with type is crucial. He then goes on to outline why you should avoid being too specific or personal. He also touches on the concept of achieving contrast in type.
In this interview, Ethan Marcottee explains responsive web design. He also takes us through his own process to building a responsive site which includes applying media queries and designing for the mobile.
In this interview, Jude Gomilla explains why he left London to establish his startup in the Bay area. He also provides instructions for those that want to follow suit.
In this interview, Joanne Wilson outlines the challenges facing women in the startup scene and addresses the issue of being a mother and starting your own business at the same time.
In this interview, Elliot Jay Stocks explains what he looks for in typefaces and how he evaluates them. He also reveals his favorite fonts and outlines why blindly using CSS techniques are bad.
In this interview, Dale Stephens describes what it was like being part of the Theil Fellowship program, and how to spread a movement by going against the status quo.
In this interview, John Carlton illustrates what is needed to write good copy. He also explains how to establish credibility even when you have no track record.
In this interview, Guy Kawasaki deciphers the meaning of enchantment, how to go the extra mile and what he looks for in start ups.
In this interview, Steve Krug explains how to conduct usability tests and why getting user feedback is a recipe for disaster. We also use the Dorm Room Tycoon website as a case study so that you can understand how his mind works.
In this interview, Will King reveals what it takes to build a great business. He also explains how to get your product in the press and what to do if people say no.
In this interview, Wally Olins explains why service based brands are harder to control than product based brands. He is also outlines why having a branding program within your company is crucial.
In this interview, Dave Trott explains the necessary steps to get your foot in advertising and why breaking the rules is important. He also reveals why you should question everything and work things out for yourself.
In this interview, Robert Richman walks us through what's needed to create that special company culture and why some cultures are bad. He also reveals what makes the Zappos culture work.
In this interview, Noah Kagan outlines why building relationships through education marketing is key for growing your startup.
In this interview, Jessica Mah explains the best strategies to use when developing a product from scratch and how to plan the development.
In this interview, Ryan Carson takes us behind the scenes and shows us how we can successfully run a web start up on a low budget. We also touch on how to market your web app for free.
In this interview, Steve Blank illustrates how startups can easily apply the customer development model. He also explains why startups not only need to create value but get attention.
In this interview, Andrew Warner explains step by step how you can be more persuasive and what is needed to get a yes from people, even if you are unknown.
In this interview, Eric Ries explains why being small is the perfect opportunity to learn as much as you can about your market and customers. He reveals the best way to apply the lean methodology and what things to avoid when talking to customers.
In this interview, Robert Brunner explains the reason why great design will make people love your company, and for a business to thrive you need to matter.
In this interview, Jon Steel breaks down the whole pitching process and what things should be avoided at all costs when preparing. We also talk about distractions and working in teams.
In this interview, Tim Van Damme gives real advice on what it takes to be a good a designer and freelancer. He also explains why being lazy is good.
In this interview, Nick Paulson reveals how he started learning development on the Mac and what's needed to be a good application developer.
In this interview, Alexander Osterwalder illustrates the importance of visually devising business models and why business plans are a waste of time.
In this interview, Andy Budd tells us the best practices to employ when building your site for your target audience, and what is needed to make your designs have a lasting impression.
In this interview, David Heinemeier Hansson reveals how he manages things on daily basis, why you should say no to most things, and how to go about running a successful company. He also emphasises the importance of focusing on things that don’t change.